GO SUCCESS : LEVERAGING BUSINESS VALUE WITH XML AND ORACLE A PROVEN MULTI-PURPOSE RDBMS / XML SOLUTION FRAMEWORK

Situation
Where structured information is concerned, the fundamental tenets behind relational data and XML are
very similar. It is due to the inherent structures of both these forms of content that makes transforma-
tion from one to the other consistently accurate and efficient. Newbook has been called upon by many
customers from various industry sectors to solve the recurring business requirements of organizations
that are looking to exploit their vast reserves of relational content and take advantage of the rapid,
multi-lingual, multi-channel dissemination of this critical information via XML.
Challenge
In many cases, relational content is of both a statistical and textual nature. Repeatedly, it is the cus-
tomer’s wish to merge information from numerous fields within the relational model into single infor-
mation objects that can then be published in various mediums and in numerous languages.
However, before collecting and assembling all of this disparate content and serving it up for human
consumption, editorial staff must first see a ‘composed view’ of the information for quality assurance
purposes. In addition, they must have the ability to preview their changes to the database content, in
real time, as it exists at any given moment.
Often the textual portions within the relational schema are significant and numerous, to the point that
managing these strings as relational objects, and using standard database client software is no longer
viable. While wanting to retain the data security benefits of an RDBMS, customers are continually
searching for ways to optimally create and update textual content in a more effective and efficient man-
ner.
Solution
In response to its many customers who wish to take full advantage of the benefits of an RDBMS and the
power of XML, Newbook has developed a reusable Solution Framework based on XML and Oracle’s
SDK/XDK developer toolkits. This framework is flexible, adaptable and can respond to many business
challenges. True to form, as a Newbook offering, the accent is on scaleable, open-source technologies.
A typical framework solution includes:

• A light-weight, performant Web-based envi-
ronment, that provides reliable, user-friendly
direct connectivity to the database content;
• A rules-based XML data model that ensures
content consistency throughout the business
cycle;
• Extraction routines that pull and aggregate
diverse content from across the relational
model;
• HTML transformation routines that allow
users to view the extracted database content in
real-time via a Web browser;

• Publishing and Data Delivery assembly rou-
tines that can assemble all the publishing ob-
jects into a single XML file for print and/or
CD-ROM production or assemble selected por-
tions of final XML for data delivery;
• An online delivery capability that can incor-
porate search functions and assorted naviga-
tors, as well as a PDF-based print-on-demand
facility.
Benefits
This Newbook offering transforms traditional relational databases into powerful, dynamic publishing
platforms. It accelerates the revision cycle and ensures 100% content accuracy. Information is federated
from across the database schema, be it relational, XML, or graphical and consistently publishes this con-
tent as rich, value-added objects. This powerful framework helps organizations to be a step ahead of the
competition and lets them meet the constant demands for timely, pertinent content with confidence.
Additional content can be easily and rapidly incorporated into the solution, regardless of language or
desired form of published output (Web, print, or CD-ROM.)

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